Transforming Entertainment Marketing Through Strategic Video Production

Rebranding Leadership: Spearheaded the rebranding of Amazon Freevee, contributing to a $45M marketing campaign that reshaped its identity in the entertainment sector.

Optimized Collaboration: Directed global campaign asset distribution, streamlining tracking and task management systems (e.g., Airtable) for flawless execution.

High-Impact Campaigns: Produced OOH, commercials, and AV content, partnering with leading agencies to elevate production quality and effectiveness.

Scalable Production Oversight: Managed AV workflows to deliver over 300 promotional assets annually, ensuring strict adherence to brand and technical specifications.